About Apex Financial Partners

For over 15 years, we've helped high-net-worth families and institutions build, protect, and transfer wealth with a fiduciary-first approach.

Our Mission

To deliver institutional-quality investment management and comprehensive insurance solutions to discerning families, with the transparency, technology, and personalized attention they deserve. We operate as a fiduciary — always putting our clients' interests first.

Our Journey

AUM Growth Timeline

2010

Founded

Apex Financial Partners established in New York. Initial AUM of $50M from founding partners.

2012

SEC Registration & Insurance Launch

Registered investment adviser with the SEC. Launched premium insurance division for HNW clients.

2014

$1B AUM Milestone

Crossed $1 billion in assets under management. Opened offices in San Francisco and Chicago.

2016

Family Office Services

Launched dedicated family office division serving UHNW clients with $10M+ portfolios. FINRA/SIPC membership.

2018

$5B AUM & Digital Platform

Reached $5B AUM. Launched digital advisory platform with real-time portfolio analytics.

2021

ESG Integration

Pioneered ESG-integrated investment framework. Launched 3 new sustainable investment funds.

2023

AI-Powered Advisory

Deployed AI-driven risk analytics and tax optimization. Reached 2,000+ client families.

2025

$12.4B AUM & Apex Concierge

Launched Apex Financial Concierge AI. 2,400+ client families across all 50 states.

Leadership

Executive Team

JC

Jonathan Caldwell

Founder & CEO

Former Managing Director at Goldman Sachs. 25+ years in wealth management. Harvard MBA.

EV

Dr. Elena Vasquez

Chief Investment Officer

PhD in Quantitative Finance from MIT. Former portfolio manager at Bridgewater Associates.

RK

Robert Kim

Chief Financial Officer

CPA, CFA. Former CFO at two publicly traded financial services firms.

PH

Patricia Hawthorne

Head of Insurance

30 years in HNW insurance. Former VP at Chubb Private Client. CPCU designation.

DO

David Okonkwo

General Counsel

JD from Yale Law School. Former SEC enforcement attorney. Expert in securities regulation.

SM

Sarah Mitchell

Chief Compliance Officer

FINRA Series 7, 24, 66. 18 years in financial compliance and risk management.

What Guides Us

Our Core Values

Fiduciary Duty

Your interests always come first. We are legally and ethically bound to act in your best interest.

Transparency

Clear fee structures, open communication, and complete visibility into every investment decision.

Innovation

AI-powered analytics, quantitative risk models, and cutting-edge technology serving timeless wealth principles.

Security

Enterprise-grade data protection, SOC 2 compliance, and robust cybersecurity protocols safeguarding your information.

$12.4B

Assets Under Management

2,400+

Client Families

99.99%

Platform Uptime

15+

Years of Excellence